Saturday, October 13, 2012

The per capita expenditure


SAN FRANCISCO, Oct. 11 evening news, Barclays (Barclays) today released investment report, maintain Ctrip stock (Nasdaq: CTRP)
The following is a summary of the contents of the report:
hot 10.1 Golden Week: According to data released by the media and government departments, 10.1 Golden Week, the number of domestic tourists in China reached 425 million, a year-on-year an increase of 23.3%. Average per capita consumption of 495 yuan, the overall domestic tourism revenue reached 210.5 billion yuan, a year-on-year growth of 26%. Retail sales reached 801 billion yuan, a year-on-year growth of 15%. The main reasons for promoting the growth of the indicators: 1) this year's Golden Week holiday for eight days, one day more than in previous years UGG Ashur Boots Sale; 2) the Government to abolish the high-speed toll, stimulate the part of tourists and car travel; 3) some of the tourist attractions reduce ticket prices to attract tourists; 4) price war between online travel agency brought promotions also attracted some tourists.
destination hotel booking: Government data show that the top 39 tourist cities contributed 78.6 billion yuan of tourism revenue, 37% of the total revenue. Hotel reservation, Beijing, Shanghai and Guangzhou, the first three major cities. The top ten tourist cities as Beijing, Shanghai, Hangzhou, Xiamen, Xi'an, Qingdao, Suzhou, Chengdu, Nanjing and Dalian. 10 cities hotel occupancy rate of over 95%.
aviation traffic: Government data show the ticket revenue was 8.16 billion yuan, higher than last year's 6 UGG Women's Bailey Button.5 billion yuan. Railway ticket revenue of 3.32 billion yuan last year to 2.75 billion yuan. China's civil aviation data show that the number of flights to 77,800 flights, an increase of 32%. Transported 7 North Face Denali Hoodie Jackets Sale.6 million passengers UGG Tess Sale, domestic and international travelers Capital International Airport Day Shipping passenger traffic of more than 23 million passengers, an increase of 7.1%.
retail sales: Commerce Department data show that during the Golden Week national tourism-related retail sales reached 801 billion yuan, a year-on-year growth of 15%. Year-on-year increase UGG Tassel Short Clearance, Guangzhou, Tianjin, Liaoning Timberland 3 Eye Sale, Guangxi and Shanxi, respectively, 26%, 23%, 19%, 20% and 19%, respectively. Hong Kong Tourism Board data show, received 980,000 visitors, a year-on-year growth of 20% during the Golden Week Hong Kong. The per capita expenditure has dropped from 5,000 yuan to 6,000 yuan, a year-on-year decline of 25%.
hotel cost: Government data show, most of the city's hotel demand are on the rise. Extended working hours in order to meet the demand, Beijing and Henan. Shanghai, Tianjin, Qingdao, Liaoning and Jilin hotel cost, respectively, year-on-year growth of 29%, 25%, 22%, 19% and 16%.
Ctrip benefit: than expected tourism data show that this year's Golden Week Ctrip online travel agency revenue contribution higher than in previous years. By providing a substantial discount, we believe that the the Ctrip fourth quarter hotel booking and holiday products business will be strong growth. We expect Ctrip hotel bookings for the third quarter of year-on-year increase of 25%, will reach 28% in the fourth quarter.
the Ctrip discount service: Beginning in October, Ctrip further promotion coupon service; 1) Star Award and Samsung low-grade hotels, Ctrip per room night, the highest return of 101 yuan, higher than the previous RMB 80 yuan; 2) for the high-end hotels, each night highest return of 201 yuan, higher than the previous RMB 180-190 yuan. We believe that this price war will continue for a period of time, a predetermined amount of the increase may compensate for the lower revenue per room.
valuation: We maintain Ctrip shares (Li)
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